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Last week, I addressed the divergence that was evident between the share price of QQQ and its equal-weighted cousin, QQEW. Both of those ETFs are designed to track the stocks in the Nasdaq 100 Index (NDX). This same divergence is evident in this week's chart, which shows

Have you ever stood at the edge of the Grand Canyon and wondered about all the history of each cave or ridge? What about the multiple valleys that ultimately drain to the Colorado River? It is a daunting site to behold, but as the winds

Today, almost all businesses are driven by data to shape promotion strategy, advertising, scaling, customer engagement, and more. It is especially true for companies operating in the field of e-commerce, as these indicators are key to successful operations. For example, the GA4 BigQuery integration allows users